Giving it All Away (Free E-Book Option on Amazon)

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Okay, maybe not giving it ALL away. But I did set OAKEN to FREE for 3 days. I wasn’t sure what to expect. I still don’t know how all of the math-related statistical whatchamacallit stuff works on Amazon. I just decided to set my book to free when I released my second book, ASH, blindly hoping that maybe some people would download it and then go on to get the next book. Maybe. What happened, though, blew my mind.

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People started to download it.

I’ll admit, the first day I probably refreshed the “sales” page and my book’s page a million times to see the numbers go up. By the end of the first day, 2,844 people had downloaded Oaken.

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Then, somehow, I managed to go to sleep. I randomly woke up at 1:33 AM, and, of course, checked the page to find that Oaken was #1 in the FREE Paranormal Fantasy category. What’s very strange to me, though, is that I never put my book into that category…because it’s not really paranormal in any way. This is one of the things I need to find out more about because it’s truly fascinating to me. It was almost as if Amazon was putting my book into the category it would do best in–the category where it would be ranked the highest.

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In the Young Adult Fantasy category, I reached the #2 spot and stayed there for the next two days. (Damn Relic wouldn’t budge.)

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And in the TOP FREE 100 I reached #46! MY MIND WAS BLOWN.

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On the very last day, I received an email from ebookdaily.com that my book would be featured that day in their Fantasy selection of free e-books.

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I’m telling you guys, I have whiplash from how fast and hard all of this hit me. So, I wasn’t making any money off of Oaken? So what? Look how many people saw and downloaded my book with the potential to buy my other books later. It was so incredible to experience. Truly.

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By the end of the last day (and apparently 49 units after midnight) 7,414 people downloaded OAKEN. 7,414 people that, let’s face it, probably wouldn’t have taken the leap to actually purchase the book for $3.99. I get it. There is a lot of self-published crap out there. But there are also a lot of jewels, hidden in the mountain of books online. It’s an overwhelming thing, really. So, I get why people wouldn’t want to take a chance on a self-published author like myself. But there is nothing to lose when they can download the book for free. And, if they like it, maybe they’ll keep coming back. 🙂

One of the coolest things, though, is that, even after the FREE period ended, I saw an enormous jump in sales. (45 PAID units total by the very end of the day on the 20th)

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As it stands–wait, lemme go refresh the page and give you the latest–Oaken is #82 as of 9:00 AM the morning of June 22nd in the Top PAID 100 of the Young Adult Fantasy category. (This number changes every hour. Yesterday it bounced around from 98 to 117. This morning it was 76) The top 100 is golden, though, y’all, because this means your book is visible. Amazon only displays the top 100 books per category and many people won’t venture much further than this.

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So, if you are self-published, or thinking of self-publishing, and are unsure of whether or not you should take advantage of the FREE book promotion Amazon offers, I can say from personal experience that there is NOTHING you can lose by doing this. It’s basically free advertising for you, thanks to Amazon. Whether 100 or 1,000,000 people download your books, that’s just that many more people who now know who you are, who know about your books. By setting your book to free, you have nothing to lose and SO MUCH to gain.

Trust me. Just do it.

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